WELCOME TO MY PORTFOLIO, I’M
Hendrike Rahtz
Product Designer (UX/UI) who designs accessible, intuitive products
My background spans psychology, fintech, publishing, and operations, giving me a varied perspective and strong communication, analytical, and problem-solving skills.
Product design projects
A mix of real-world, client and concept projects showing how I work, from understanding the problem to designing the solution.
CONCEPT
HabitHero
Improving progress tracking in a fictional fitness app, from ideation to high-fidelity.
REAL WORLD
Reducing login-related support requests by 26%
Users kept contacting support after forgetting their login ID. I proposed a self-service recovery flow that reduced those requests by 26% after launch.
CONCEPT
Making it easier to book a ticket
Exploring how clearer information, simpler navigation and more accessible design could improve the Photographers’ Gallery booking journey.
REAL WORLD
Designing information architecture
Information architecture for an educational hub, created for a biotechnology client as part of my course employer project.
FREELANCE
Rebranding Finley’s wine bar
A freelance website redesign for a wine bar undergoing new ownership.
Get in touch
AI Lab
I use AI tools to prototype faster and to understand how designs get built. These are ongoing experiments, and I share what I learn from each one.
FRONT END INTERACTION DESIGN
AI-assisted prototyping
I created a fictional app and used AI to create a working prototype, using HTML, CSS and JavaScript. Deployed with GitHub
FIGMA AI + VIBECODING